Founder and Growth Advisory

Compliance work tells you what already happened. Advisory work is about what you do next.

This is for the decisions that are too big to make alone and too specific for generic advice: whether to take the listing, whether to raise, whether the new channel is worth the complexity.

What this covers

  • Sense checking major decisions before you commit

  • Raising finance: preparing numbers investors and lenders will actually accept, and understanding what each funding route costs you

  • Pricing and negotiating retailer and distributor deals

  • Deciding whether to add a sales channel, and what it does to margin and cash

  • Reviewing whether your company structure still fits, as you grow or bring people in

  • Building the reporting you need to run the business rather than just report on it

  • Exit and succession thinking, if that is where you are heading

How it works

We start with a conversation. No obligation, no pitch. We take time to understand the business, where it is going and what is worrying you before suggesting anything.

From there we build support around what you actually need. You will hear from us weekly rather than only at year end, because most of the value in this comes from being close enough to spot things early.

We also flag things you have not asked about. If we see a process, system or cost that could work better, we say so.

Who this is for

Founders in food, drink, consumer goods and ecommerce who have got past survival mode and are now making decisions with real money attached. You may already have a bookkeeper. What you are missing is someone to think it through with.

Why this advice is different

Before founding Kubed, our founder spent eight years in audit at Deloitte and then left to build a product business from the ground up. Margins, stock, supplier terms and retailer deductions were her problems before they were her clients.

That is why the advice is practical rather than theoretical. We have been on your side of the table.

We also choose who we work with. Kubed exists to support founders building businesses that give something back to their communities, and we would rather do excellent work for a few founders we believe in than chase volume.

Common questions

Is this the same as a finance director?

It covers much of the same ground, at a scale and cost that makes sense for a growing brand rather than a large company.

Do I have to use you for my accounts as well?

It usually works better if we do, because the advice is only as good as the underlying numbers. But it is not a condition.

What if I just need one decision looked at?

That is fine. Some founders come to us for a single deal or funding round.

Next step

Book a free 30 minute consultation. Bring the decision you are stuck on.

Related: Cash flow and forecasting | Margin, stock and pricing | Bookkeeping and management accounts

What happens on the call

  • We take time to understand exactly what you need

  • We give you a clear overview of how we can help

  • We answer any urgent questions you have, there and then